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Global Cash Access — Gaming Business Data You Won’t Find Anywhere Else

Las Vegas-based Global Cash Access is a leading provider of cash access products and related services to over 1,000 gaming properties around the world. GCA's products and services provide gaming patrons access to cash through a variety of methods, including ATM cash withdrawals, point-of-sale debit card transactions, credit card cash advances, check verification and warranty services, and Western Union money transfers. GCA also provides central credit information for the gaming business. With its proprietary database of gaming patron credit history and transaction data on millions of gaming patrons worldwide, GCA is recognized for successfully developing and deploying technological innovations that increase client profitability, operational efficiency and customer loyalty.

DiamondStream and GCA have been in partnership since 2005 to help casinos create value through improved patron insight. DiamondStream is the exclusive provider of enhanced GCA data and marketing analytics and is the only company outside of GCA to host the GCA data set

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Birst, Inc. — Casino Business Intelligence and Casino Modeling

Founded by leading experts in customer analytics and CRM, Birst delivers expertise across technologies and industries. Birst's customers are seeing an immediate impact on their top-line revenue, improved employee retention, and a dramatic improvement in customer satisfaction and loyalty.

Birst's Revenue Generating Applications are designed to deliver unprecedented business insight to all levels of Fortune 1000 organizations, enabling everyone—from front-line sales professionals to managers and executives—to deliver better results by aligning activity around the greatest opportunities. When each individual sees improved results, the entire company sees tremendous revenue lift.

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Amodeo Enterprises — Creative Expression for Successful Marketing

Amodeo Enterprises offers strategic and creative development for advertising in all media, direct marketing, web site development, and brand development and expression. Amodeo also produces video and music properties both for its clients and independently.

In addition to gaming business and resort properties, Amodeo Enterprises' recent and current clients have included Varian Medical Systems, the Sacramento Kings, Intuit, University of California at Santa Cruz, SolarCity, The Arc of San Francisco, Mechanics Bank, Tamalpais Bank, and Big Band Networks.

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Lityx — Analytic and Strategic Solutions

Lityx provides world-class, superior analytic consulting services to a diverse set of clients across industries. The firm focuses on design and implementation of analytic and strategic solutions for marketing, including advanced techniques for marketing optimization. Lityx also provides training and support for our clients' own analytic practices, as well as vendor analysis, outsourcing, and analytic database design.

Global Cash Access (GCA)

Data you won't find anywhere else

Birst, Inc.

Applications for insight

Amodeo Enterprises

Creative expression for successful marketing

Lityx

Analytic and strategic solutions

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